[美国生活]入乡随俗 每周中级英语 02012007

xianfei

p　i　k　　　o　f　　　t　h　e　　　w　　i　k

communication
tip　

"Informed employees
outperform uninformed employees, all things
equal":　Communication
is critical to the success of any project. Employees are inundated
with information　from internal and
external sources on a daily basis. A communication plan is an
important tool to get your message to　　all in
the team.　A communication
plan is the result of a process. The following
methodology　　

is designed to
provide an approach to communication planning that
will result in greater consistency in content and delivery of
information to employees.

·　 　Understand
the Issue

·　 　Analyze the
audience

·　
　Establish
communication objectives　

·　　Determine appropriate communication
strategy

·　 　Create
messages - Think about the key thoughts to be conveyed in every
communication.

·　 　Determine
measurement techniques

·　 　Validate the
communication plan

·　 　Execute the
communication plan

·　 　Measure
progress

·　 　Analyze
results

word/phrase

"Media　Event":　　An　event
that attracts media
attention.　　　　

E.g.　"Whenever the President
travels, it is a media
event."　　

commonly　confused　


"Tortuous,　Torturous":　　Tortuousmeans full of twists and turns or excessively lengthy
and complex,　　Torturous
means characterized by pain or suffering.　

E.g. "The movie was so tortuous that the
audience lost interest in it."　

E.g.
"After seeing how destructive and　　torturous　a war is,
King Ashoka adopted peace and　focused on the welfare of his
kingdom."　　　

　

do you know?　　


iAbout　Lame
Duck:　When Congress (or either
chamber) reconvenes in an even-numbered year following the November
general elections to consider various items of business. Some
lawmakers who return for this session will not be in the next
Congress. Hence, they are informally called "lame
duck".　Members participating in a
"lame duck"
session.